Born on the North Shore of Vancouver, BC.
The North Shore is synonymous with mountain biking. Hell, it gave it’s name to a style of trail that is famous the world over. But it’s also famous for something else… Rain. Classified as a rain forest, the North Shore has an incredible annual rainfall (just ask anyone that lives here and they’ll tell you. Over and over and over) and that means mud. We like to think of ourselves as experts in mud. Mudologists if you will. And the testing we have done in real world conditions makes us confident that our bike cleaning products can take your ride from dirty to amazing after anything Mother Nature can throw at it